U.S. Advertising Spending by Category

    In 2006, the reported spending for Media Advertising was $150 Billion.  As advertisers are discovering the
    benefits of smart advertising, the annual budget will surely double by the next decade.

    1. AUTOMOTIVE 13.2%
    2. RETAIL 12.8%
    3. TELECOM 7.3%
    4. MEDICINE AND REMEDIES 6.1%
    5. GENERAL SERVICES 5.8%
    6. FINANCIAL SERVICES 5.8%
    7. FOOD, BEVERAGES AND CANDY 4.8%
    8. PERSONAL CARE 3.8%
    9. AIRLINES, HOTELS AND CAR RENTALS 3.6%
    10. MOVIES, RECORDED VIDEO AND MUSIC 3.6%
    11.  OTHER 33.1%


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